Privacy Notice

The Stable Health Studio Ltd

Last Updated: March 2026

1. Introduction

The Stable Health Studio Ltd ("we", "us", "our" or "the Studio") is committed to protecting your privacy. This privacy notice explains how we collect, use, and protect your personal data when you use our services, including our online yoga platform (Live + Flow) accessed via our Vimeo OTT service and our email marketing service (Systeme.io), as well as when you visit our website and related digital properties.

We are registered in England and Wales. For enquiries about how we process your personal data, please contact us using the details provided in section 8 below.

2. Our Legal Basis

The Stable Health Studio Ltd is the Data Controller responsible for your personal data. We process your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

3. What Personal Data We Collect

We collect personal data in the following categories:

3.1 Information You Provide Directly

Email address – provided when you sign up for our email list or free trial

First and last name – collected during account registration and free trial signup

Payment information – processed securely by Vimeo OTT; we do not store your credit card details

Account details – username, password, profile information

3.2 Information Collected Automatically

Usage data – which videos you watch, how long you engage, your viewing patterns (collected by Vimeo OTT)

Device information – IP address, device type, browser type, operating system

Cookies and tracking – we use cookies and similar technologies to improve your experience

3.3 Information from Third Parties

Payment processor (Vimeo) – subscription status, transaction history, billing information

Email service provider (Systeme.io) – email engagement data (opens, clicks)

4. How We Use Your Personal Data

We use your personal data for the following lawful purposes:

To provide our services – processing your free trial sign-up, managing your membership, granting access to video content

To manage your account – processing payments, handling cancellations, sending transaction confirmations

To send you marketing emails – newsletters, promotional offers, new class announcements (with your consent; you can unsubscribe at any time)

To improve our services – analysing usage patterns, testing new features, gathering feedback

For legal compliance – meeting UK tax and accounting obligations, fraud prevention, responding to legal requests

5. Who We Share Your Data With

We only share your personal data with trusted third-party service providers who help us operate our business:

Vimeo, Inc. – video hosting, membership billing, and content delivery. Your data is processed according to Vimeo's privacy policy

Systeme.io – email marketing platform and funnel management. Your email address and engagement data are processed according to Systeme.io's privacy policy

Service automation platform (Make.com) – used to connect Vimeo and Systeme.io to automate member tagging and email workflows

We do not sell, rent, or trade your personal data to third parties for marketing purposes. We may disclose your data when required by law (e.g., to tax authorities, law enforcement, or courts).

6. How Long We Keep Your Data

We retain your personal data for as long as necessary to provide our services and comply with legal obligations:

Active members: for the duration of your membership plus 7 years (for UK tax records)

Inactive/cancelled members: up to 7 years (for tax and legal compliance)

Email subscribers (non-members): until you unsubscribe or request deletion

Cookies: typically cleared when you delete your browser cookies, or after 12 months

7. Your Data Protection Rights

Under the UK GDPR, you have the following rights:

Right of Access: you can request a copy of the personal data we hold about you

Right to Rectification: you can ask us to correct inaccurate or incomplete data

Right to Erasure: you can request deletion of your data, subject to legal retention requirements

Right to Restrict Processing: you can request that we limit how we use your data

Right to Data Portability: you can request your data in a portable format

Right to Object: you can opt out of marketing emails at any time by clicking "unsubscribe" in our emails

Right to Lodge a Complaint: you can file a complaint with the UK Information Commissioner's Office (ICO)

To exercise any of these rights, please contact us using the details in section 8 below. We will respond within 30 days (extendable to 60 days for complex requests).

8. Contact Us

If you have questions about this privacy notice or wish to exercise your data rights, please contact:

Email: yoga@thestablehealthstudio.com‍ ‍

Website: thestablehealthstudio.com

9. Data Security

We take your privacy seriously and implement appropriate technical and organisational security measures to protect your data against unauthorised access, alteration, disclosure, or destruction. These include:

Secure password protection for all accounts

Encrypted communication (HTTPS) on all web pages

Payment information is processed by PCI-DSS compliant third parties (Vimeo)

Limited access to personal data (only staff who need it)

10. Cookies

Our website and platforms use cookies to enhance your experience. Cookies are small text files stored on your device. By continuing to use our services, you consent to our use of cookies. You can manage cookie preferences in your browser settings.

11. Changes to This Privacy Notice

We may update this privacy notice from time to time. The date of the latest version will be shown at the top of this page. We will notify you of any material changes by email or through our website. Your continued use of our services constitutes acceptance of the updated privacy notice.

Thank you for trusting The Stable Health Studio Ltd with your personal data.